A new major hosted buyer-led tradeshow for the Asia Pacific meetings industry is coming to Singapore next year.
Northstar Travel Group, the leading B-to-B information, events and
marketing solutions company in the travel industry, is launching The Meetings Show Asia Pacific,
which will take place on 17-18 April 2024 at Sands Expo and Convention
Centre, Marina Bay Sands, welcoming global exhibitors and an audience of
pre-qualified and hosted buyers.
Jason Young, CEO, Northstar Travel Group, said: “With our continued
commitment to greater serve the APAC region, our depth of industry
knowledge and the experienced meetings professionals who work in our UK,
Singapore and US offices, it became apparent there was an opportunity
to bring our world-class experiences to the Asia Pacific meetings market
under the established and successful brand of The Meetings Show.”
Supported by Singapore Tourism Board, Singapore was chosen as the
host destination for the Asia Pacific debut of Northstar Meetings
Group’s long-standing ‘The Meetings Show’ brand, which takes place
annually in London.
Featuring Asian and international destinations, venues, hotels and
other key suppliers, the event will be supported by an exclusive hosted
buyer programme, bringing senior meetings, conventions, events and
incentives buyers to a bustling tradeshow floor.
A unique prescheduled meetings platform will provide an intimate
platform to do business, as well as a conference providing a
thought-provoking education programme and a series of high-quality
networking events.
Commenting on the launch, Yap Chin Siang, deputy chief executive,
Singapore Tourism Board, said: “We are pleased to welcome the debut of
The Meetings Show Asia Pacific in Singapore, an ideal platform for
global MICE businesses to network, forge new relations and grow their
businesses. The choice of Singapore as host affirms our position as the
preferred destination for MICE events here in the region. We look
forward to welcoming The Meetings Show Asia Pacific participants to
Singapore in 2024.”
The Meetings Show Asia Pacific will add to the Northstar Meetings
Group’s global portfolio of media, events, information & marketing
solutions, which include: Meetings & Conventions (M&C), M&C
Asia, Successful Meetings, Incentive, Association Meetings International
(AMI), Meetings & Incentive Travel (M&IT), SportsTravel, as
well as 22 hosted buyer events including The Meetings Show, SMU
International, M&C Asia Connections, the Global Incentive Summit,
the TEAMS Conference and Expo, TEAMS Europe and the Esports Travel
Summit, among others.
For more information, visit www.themeetingsshow-apac.com.
Source: Meetings & Conventions Asia